In the advertising world, a slogan is everything. Nothing sells a product, or promotes it better, than a slogan that stands out to the consumer. Many times, the best way to sell a slogan is by setting it to a tune. The marriage of a good tune and a good slogan, can turn a little known product into a household name. For those in the ad world, they know that setting slogans to jingles is a science. Every part of the equation must work to achieved the desired result. Here are five jingles with perfect examples of that union. 1. McDonalds “You Deserve a Break Today” It’s one of the most memorable jingles in commercial history. Once you get past the barrage of leg warmers and partridge family haircuts, you get down to a highly effective marriage. The slogan  “You deserve a break today”  is good enough, but when helped by a strong jingle it really works. The key is taking the song and using it to expound on the theme. The song talks about the active life, leading to the s...

Ambiversion is related to  introversion  and extroversion, the two different “temperaments” that people can have. A lot of us talk about these two traits as if they are either/or — you have to be one or the other. But that’s not quite right. The truth is that introversion and extroversion are on a spectrum, and nobody is 100% one or the other.  Not even the quietest introvert or the chattiest extrovert. As a result, lots of people are somewhere in the middle of the spectrum. If that’s you: You might feel like you don’t really fit under either label Or, you might feel like  both  labels resonate at different times If someone asks whether you prefer to be around people, or have alone time, your answer is a simple, “It depends. Ambiversion is a relatively recent term, but a growing number of people identify with it. It’s hard to say how many people are ambiverts. Psychologist Carl Jung didn’t use the exact term “ambivert,” but he believed that people...

Ambivert definition: An ambivert is someone who falls in the middle of the introvert/extrovert continuum. Ambiverts have a blend of traits from both introverts and extroverts, as well as their own unique strengths.  Have you always struggled with the question, “Are you an introvert or an extrovert”? If so, there’s a good chance you’re an ambivert — someone who is a little of both. Ambiverts are fascinating individuals who can be excellent conversationalists as well as excellent listeners. But that’s only part of the story. In this guide, we’ll help you understand what ambiversion is, how to know if you’re an ambivert, and how to draw on your natural gifts. Read on and see if ambiversion sounds like you.

It was like a dream when I heard somebody I couldn’t see say “so you want to show me who you are?” I woke up to realize that it wasn’t actually a dream, I thought my roommates were the ones having an early morning quarrel   but it was a quarrel between the powerful hall governor of Amina Hostel, Ahmadu Bello University Zaria and a child from a very wealthy family who is just a 100level student who   thinks she can misbehave because her father is wealthy and powerful. I mean how can a brat know about the rules in a place, break it and still have the guts to threaten the hall governor. From what the hall governor was saying, the girl poured water on the floor corridor when she knows it isn’t allowed , then she was asked to clean it up and she asked “how dare you ask me to clean up the floor, do you who I am?” but sha I love the response she gave her. She was like “even if your father is the vice chancellor, you must pack out of the room you stay if you don’t clean that mess ...

There is this roommate of mine “I really don’t like her” was my first impression. Sometimes she talks too much and sometimes she gets too quiet and most times she tries to place anyone that messes with her in the pit some of them actually belong. It isn’t as if we don’t talk but we aren’t really good conversationalists to each other. This morning she just asked me this unexpected unseen question. She asked “do you write?” and I told her I do then she responded that she knows her type.   At first it was as if I was deaf to what she said. Then I realized she actually meant that she writes too. When she saw that I picked interest in the fact that she writes, she told me of how she really would have loved to study English Literature ( infact she said if she is given an opportunity she would study it ) but her Dad refused to let her when she told him of her passion when she was in JSS 3. He wanted her to study medicine but when she wrote jamb she was offered Microbiology instead. Sh...

An Indian girl that got admitted here in Nigeria, in A.B..U Zaria seems to be everyone’s friend (she is not the only foreigner though but my eyes caught her). she stays in Amina Hostel; the hostel I stay. Almost every girl in the hostel wants to be her friend.   I wonder why? Is it because she is fair? She has a long hair? Her accent is none like ours? I am not trying to be a race talker here but I wonder if they appreciate our kinds the way we appreciate them when we travel to their places. I wonder if they call us blacks who are not humans. It is not as if I don’t like this Indian girl. I do but do they treat us as specially as we treat them? It appears that racism has taken in the sacred water of immortality because in this present day stories are still be told, fictions are given the atom of non-fiction. The 2018 movie THE HATE YOU GIVE   gives the impression that no matter what we do, what we say or how great we are , they won’t listen, they won’t see us as same as ...

My friend keeps on complaining about her cousin’s friend. Her cousin’s friend she said uses her cousin and talks to people the way she wants. She said she is arrogant , rude, ungrateful and wicked but hardly talks. At first I thought my friend was just exaggerating because when she dislikes a person she can actually describe them wickedly, until yesterday (March 19, 2019) when my friend , her sister and I were having a chat in my friend’s room when my friend’s cousin’s friend came in (the one my friend so much resents) sat on the bed without even saying hi to any of us. Suddenly my friend’s cousin stood up and gave her some of the spaghetti my friend prepared, she ate and dropped the plate on the floor without saying “thank you”. It annoyed my friend so much, it was written all over her face. My friend said her cousin has always said that the girl is just reserved (though the girl uttered very little words when we were chatting but to me her body language doesn’t speak the language...

I stood on the cliff of fear But I fear not for I sold my fear To the vulnerable Even the devil I dare And how I so seek the thrills That most women will not I didn’t sell my death I was about to jump Not the jump of death But the jump of thrill When I   heard an agent of fear Scream for the fear of my death I want to be dauntless I want to dare death itself So I jumped I felt ice I felt fire I know not which of them will stay

She has friends. She doesn’t even know if they are still her friends. She feels guilty. They work in the same company, they planned and wished they move on the same train but destiny always has its way. She got promoted in her second year but they were right behind her not having too much gap in their ranking. She got promoted in her third year but they got demoted. She felt bad because they were her friends, how could she leave them behind. They were sad, she was supposed to be happy for she was promoted but she couldn’t be. The sadness of her friends consumed her happiness. How can she be happy when they aren’t? What if she is happy? Would they feel betrayed? Maybe they already feel betrayed but why won’t they get the idea that it wasn’t her fault but destiny’s and she wouldn’t reject the promotion. Nobody will. Friends   are meant to make sacrifices but not just any kind of sacrifice. I cant forfeit a great opportunity just because I got promoted and you got demoted. I would...

On a very early Saturday morning, my brother, mum and I were in our milling shop when a little boy of about 11 years of age brought a bag of corn to be milled. The boy is a beggar. When I saw that his face tied a wrapper of pain, I thought it was the pain of an empty stomach. I looked deeper but   it was as if something was biting him slowly, it was as if he has lost everything in life   and the afterlife world he thinks has nothing to offer him, his face depicts that he has decided to just live a life of nothingness, a life of a human always in need. I asked if he was okay and he said he was and asked insistently but my brother asked me to leave the boy be, that bitterness has left a permanent mark on his face. My mum noticed that I didn’t believe what my brother said the nature of the boy’s face so she asked me to get him food before his work is done. I got him more than enough food (he couldn’t finish it). He ate to his satisfaction but the wrapper of pain was still very ...